Why Linksquares switched to Champify to revamp their repeat customer program
45%
2x
An Interview with LinkSquares CRO, Steve Travaglini
Transcript Below
When we get a Champify notification, our reps know this is gonna be a hot demo and it's likely to close won because they've used us before.
Before Champify, how did you try to track job changes?
LinkedIn doesn't make it easy. They allegedly launched some tech. We looked at it, it didn't work.
We've tried other companies in this space that track everybody, from every account, and it's like a lot of noise.
It doesn't feel like it should, where it's really spearfishing for like the perfect user of your actual tool, your actual champions.
Why Champify?
Champify filled that gap for us.
Our team with Champify, they're getting notifications just like they would like a demo request, but it's a former customer. It’s better than a net new demo request from someone we've never talked to before, who's looking at five different competitors in this space, and is trying to figure out which tool is best for them. When we get a Champify notification, our reps know this is gonna be a hot demo and it's gonna likely close won because they've used us before.